By JJ Valaya
Rich textures and mesmerizing surface ornamentation defi ne the creations of the master craftsman JJ Valaya, who weaves magic with his plush embroideries, crystals, real pearls and semi-precious stones
For the woman of today, a refi ned bridal style is an essential part of her wedding statement. My bridal muse is well-travelled, well-
read and aware of the latest in fashion, thus equipping her with a unique sense of elegance. From sultry elegant to fl irty glamorous designs, the brides of today are confi dent, sculpted women who look after their bodies and choose to fl aunt their perfected forms on their Big Day. Instead of them being conventionally wrapped up in the yards of fabric, the mid-riff and the back are now accentuated with sensual cuts for a contemporary look. Therefore ‘JJ Valaya Muse’ is our single edition only label and the styles which we create here are exclusive, thus giving each bride a true masterpiece and an heirloom to treasure. The opulent pieces have resulted in a loyal and distinguished following which includes the crème de la crème
of Indian families and several royal families of the Middle East. The year 2015 will see the introduction of a dedicated ‘by appointment only’ space replete with the same luxury and scale that the ‘JJ Valaya Muse’ clients are used to.
Less is sometimes more. If the Great Indian Bride chooses to opt for heavy clothes with detailing and embellishments, she should tone down the hair and makeup and balance the jewellery for an eternally flattering look.
JJ Valaya is one of the pioneers of luxurious couture in the country. His bridal creations cater to a wide clientele of discerning women who seek grandeur. The sumptuousness of his creations and his unparalleled quality make him one of the leading wedding couturiers in the country today.